May
22
2012

Blogging Goals…. Lessons from Bloggy Boot Camp Philly!

23 comments

Bloggy Boot Camp Philadelphia

This past Saturday I had the great privilege of speaking at The SITS Girls Blog Conference which is known as Bloggy Boot Camp. This fantastic conference was held in Philadelphia and was attended by more than 120 women (and 2 men) who are either actively blogging or interested in starting a blog. I attended my first BBC last year in Boston and took away so many great tips and inspiration that I have been looking forward to this conference since I got home last year! And I was very excited that I “won” the opportunity to speak at this conference last July when I submitted a video for BBC Speaker Auditions and was selected as one of the finalists.

So with a healthy dose of excitement mixed in with some nerves, I delivered my presentation…

“How Can A Small Blogger Become a Bigger Blogger”?

BBC Presentation Blogging Goals.... Lessons from Bloggy Boot Camp Philly!

During my presentation I explained that last summer I had a very difficult time keeping up with reading other blogs and leaving comments as well as writing for my own blog, while also spending the time that I wanted to spend with my kids. It came down to reading or writing, and I chose writing. And I knew that there had to be a better way to bring “eyeballs” to my site than just leaving comments on other sites and hoping for some reciprocation. So I examined where I was with my analytics, set a goal for myself to increase the number of unique visitors and page views that I was getting, and started a “blog improvement cycle” of focusing internally on my blog and then externally on opportunities to invite people to visit my site as my strategy for achieving my goals.

improvement cycle Blogging Goals.... Lessons from Bloggy Boot Camp Philly!

I demonstrated at Bloggy Boot Camp the individual steps that I took throughout this cycle of internal improvements and seeking external opportunities, and shared with the audience my stats at each stage of the process, how my unique visitors and page views have grown, while my bounce rate dropped drastically. If you were at BBC, then you were given access to all of the details- my blog stats, analytics related to various campaigns that I did, and proof of how this process has worked for me. If you weren’t in the audience…. well then, hopefully I will have another opportunity to share this presentation again someday!

Set Just One Blogging Goal

I believe that one of the keys to success is to set just one blogging goal and then put together the steps to take to work towards that goal. My goal since September of last year has been to increase my page views and unique visitors, and while I have raised the actual numeric goal three times in the 8 months in order to continue to set the bar higher…. I have not changed my overall priority. I have, however, continued to update my to-do list as I work towards building my traffic. So this week, as part of Nicole from Moments That Define Life’s Listable Life, I will share with you…

5 Items on my Blogging To Do List- That Support My One Goal

1. Focus Internally- continue my blog content makeover- by re-examining some of my old posts and making them more “google worthy”

2. Focus Externally- create a Momof6 YouTube channel that supports my Momof6 “mission statement”

3. Focus Externally- improve my Facebook Page and implement what I learned in MomComm’s Content Brew class about building an editorial calendar for my social media content

4. Focus Internally- Make plans for Momof6 summer camp at home content

5. Focus Internally- master Market Samurai…. I bought it, now I need to start using it!

BBC with Tiffany and Fran Blogging Goals.... Lessons from Bloggy Boot Camp Philly!

I want to thank Tiffany and Fran from the SITS Girls for this fantastic opportunity to share what has worked for me with the Bloggy Boot Camp audience… and I would sure love to do it again someday soon!

BBC with nicole Blogging Goals.... Lessons from Bloggy Boot Camp Philly!And truly one of the best parts of this weekend was finally meeting one of my blogging best-ies in real life for the first time- my girl Nicole! She was my partner in crime from the moment I arrived to the moment that I pulled out of the city of Brotherly Love. Thanks for a fab weekend!

So I would love to hear about your one blogging goal and your blogging to-do list! Please leave a comment and share here!

And to stay up to date on the latest tips and ideas from Momof6, please Like the Momof6 Facebook page!

Sharons Signture Blogging Goals.... Lessons from Bloggy Boot Camp Philly!

{ 20 comments… read them below or add one }

1 Nicole @MTDLBlog
Twitter: MTDLBlog
May 22, 2012 at 7:20 am

OH!!! I LOVE that picture of us together!! You rocked that presentation friend! Outstanding job!
Nicole @MTDLBlog recently posted..5 Blogging Goals for the Year {Listable Life}

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2 Tina @ Life Without Pink May 22, 2012 at 1:16 pm

Your presentation was fantastic and it was so great to see real examples of how you grew your blog. My one goal is to get back to visiting blogs and commenting. It always takes a backseat with my overflowing plate, but realize it really shouldn’t. I need to comment more!

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3 Denise
Twitter: acctodenise
May 22, 2012 at 4:12 pm

I loved your presentation. And I agree with picking one goal and working toward it. I could easily get overwhelmed trying to do it all so I go back to your words and focus on what will help me meet my goal. Thanks so much!
Denise recently posted..Calm My Crazy: New Linky Starts Friday!

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4 Sharon
Twitter: sharonmomof6
May 22, 2012 at 8:29 pm

You are so welcome Denise! I am glad that that I can help provide your focus!

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5 KTB @KTBwaterski
Twitter: KTBwaterski
May 22, 2012 at 5:34 pm

Thanks for sharing for those of you who weren’t at Boot Camp!!! Since summer i crazy busy for me, I love your advice! I love reading, commenting, etc on other blogs but it is really time consuming sometimes! Thank goodness for long weekend road trips and 3G on my Ipad to play catch up with!
KTB @KTBwaterski recently posted..5 Things I Regret…

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6 Sharon
Twitter: sharonmomof6
May 22, 2012 at 8:30 pm

As much as I love to read and comment on other blogs…. it needs to be more about my own pleasure than about my own traffic! So I knew it was time for find bigger and better means for driving traffic to my blog.

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7 Ms. Adams
Twitter: HilaryFerrell
May 22, 2012 at 7:27 pm

You really did an amazing job on your presentation. I’ve already started going back to old blog posts to improve them best on your suggestions. Thanks again for all your help!
Ms. Adams recently posted..How Your Husband Can Make You Cry

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8 Sharon
Twitter: sharonmomof6
May 22, 2012 at 8:31 pm

I absolutely love hearing this! Thanks you so much for stopping by and leaving a comment here tonight!

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9 Amy from Occupation: Mommy
Twitter: occupationmommy
May 23, 2012 at 8:49 pm

I thought your presentation this weekend was excellent. Clear, interesting, helpful, and you didn’t even waver when the mic battery died! I’ve had a small blog for a long time, and your story was so encouraging to me–it’s not about luck, but about strategic work. Thanks!
Amy from Occupation: Mommy recently posted..Graco Pack ‘n Play Giveaway

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10 Sharon
Twitter: sharonmomof6
May 24, 2012 at 12:47 pm

Thanks so much Amy! You know, I forgot the battery even died on the mic until Nicole mentioned it after I finished! I guess I am so used to having to raise my voice to be heard above my pack of kids… that I didn’t even think about it! And Amy, it’s totally not about luck….. it’s what you put into it that makes a difference. Not right away- you have to keeping plugging away at it, but it can happen. (I promise!)

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11 Mindi May 23, 2012 at 9:57 pm

Fantastic wrap up post and presentation. I learned so much from you from your presentation and just spending time with you. Thanks for taking me in as a roomie! I enjoyed it all. Working on my blogging goals now. I didn’t realize Nicole and you had never met in real life. Isn’t it amazing how immediate friendships are made!

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12 Sharon
Twitter: sharonmomof6
May 24, 2012 at 12:48 pm

I am so glad that we ended up as roomies too! And yes, Nicole and I have been buds online for about a year now…. but that was the first time we actually met in person…. but it sure didn’t seem that way. It seemed almost as if she was an old bud for years ago!

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13 Nicole @MTDLBlog
Twitter: MTDLBlog
May 24, 2012 at 10:16 pm

I completely agree! Totally didn’t feel like we had just met ;-) Can’t wait to see you again in a few weeks!
Nicole @MTDLBlog recently posted..The Pursuit of a Work-Life Balance May Be Elusive

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14 Carrie
Twitter: chockababy
May 23, 2012 at 10:09 pm

Grow traffic! A single focus is so helpful to keep from working too muh. Thanks for the insight!!

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15 Sharon
Twitter: sharonmomof6
May 24, 2012 at 12:49 pm

You are so welcome Carrie! One main goal…. but then work on a list of “to-do”s to get you towards that goal.

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16 Jessica @ Stay at Home-ista May 25, 2012 at 12:29 pm

Sharon, Thank you so much for this! I wasn’t at BBC, but I know I need to focus on a clear goal for my blog and to visit and comment on others because it brings me pleasure, not in a crazy cycle of tit-for-tat viewing!

Jessica
stayathomeista.com
Jessica @ Stay at Home-ista recently posted..Construction Truck Party

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17 Amy @ A Little Nosh
Twitter: alittlenoshblog
May 25, 2012 at 8:32 pm

Your presentation was the one that’s really stuck with me. Everything I’m thinking about with regards to changes to my blog take me back to the notes I took while you were speaking. You were amazing! And such an inspiration.
Amy @ A Little Nosh recently posted..Strawberry, Banana, and Nutella Sandwich

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18 Sharon
Twitter: sharonmomof6
May 26, 2012 at 7:39 pm

Thank you so VERY much Amy! I am so touched by your words- and I am so very glad to help you as you work to grow your blog. Just keep at it… make a plan, decide on some steps to take- and it WILL grow!

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19 Kristia {Family Balance Sheet}
Twitter: fambalancesheet
May 27, 2012 at 8:32 pm

Your presentation rocked! I love your advice to pick one main goal. I was spreading myself too thin trying to do everything (blog related) and I wasn’t doing any of it really well.
Kristia {Family Balance Sheet} recently posted...55 off One Bar Keepers Friend Cleanser

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20 Sharon
Twitter: sharonmomof6
May 28, 2012 at 9:23 pm

Thanks so much Kristia! If you know what your one main goal is…. all you need to do when you feel that you are spreading yourself too thin is to ask yourself whether what you are spending your time on is really helping you to reach that one main goal or not…. it really becomes your compass.

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